Personalization has evolved beyond simply including a customer’s name in an email. With artificial intelligence, companies analyze purchase history, browsing behavior, interactions, and preferences to tailor each consumer’s experience at different stages of their journey. This process is called hyper-personalization.…
Consulting firm Bain & Company estimates that the artificial intelligence infrastructure sector will need to generate $6 trillion in annual revenue by 2031 to maintain its growth trajectory. This calculation assumes that investments in equipment and data centers will account…
Automating entry-level tasks For experienced professionals, automating repetitive tasks often means saving time. But for junior employees, these same tasks can be a crucial part of their learning process. Tasks that seem simple—like organizing information, reviewing documents, preparing reports, writing…
AI can now listen and see the context A person who can’t set up a device can call support, show the problem via camera, and at the same time, the AI listens to what is being said and analyzes the…
The adoption of AI systems is transforming not only the tools businesses use, but also the skills required of those in leadership positions. For professionals aspiring to advance their careers, understanding artificial intelligence is no longer a task confined to…
Chinese company Kuaishou, which owns Kwai, unveiled Kling 4.0 on Monday, August 28th. This new AI model can create videos up to 30 seconds long based on text, image, or video prompts. The tool enhances Kuaishou’s video generation capabilities, putting…
At the Google Cloud Summit Brazil in São Paulo on Thursday, October 24, Google Cloud unveiled a series of initiatives aimed at accelerating the adoption of agentic artificial intelligence in the country. The company plans to double its technical infrastructure…
The link between people management and AI programming Daytona CEO Ivan Burazin has found that professionals with prior experience in people management achieve significantly better results when working with artificial intelligence tools. He explains that instructing a digital agent requires…
From software house to AI consulting and implementation Founded in 2015, Pixelwolf began as a software development company, creating apps and websites. At that time, the Brazilian market wasn’t yet discussing user experience in a structured way, so the company…
The latest edition of the Digital Mindset Panorama, a survey by consultancy Brivia Group that assesses the digital maturity of companies in Brazil, reveals that despite the constant presence of artificial intelligence in board meetings and CEO speeches, the AI…
